Nikki Weaver

I'm Nikki weaver

Strategist | CREATIVE LEADER | Storyteller | Writer | Media Host

For more than 20 years, I've worked across branding, communications, publishing, media and creative production, helping people and organisations turn ideas into stories, brands and experiences that connect.

I'm equal parts strategic thinker and creative problem-solver, with a love of good stories, curious questions and bringing people together around a clear idea.

One career. Many ways to tell a story.

I've always been fascinated by what makes people, brands and ideas worth talking about. Sometimes that means building a brand from the ground up. Sometimes it means writing the story, hosting the conversation, shaping the strategy or leading the team that brings it all to life.

The mediums may change, but the thread remains the same: understanding people, finding the story and making it matter.

what i do:

brand & design

Strategy first. Creativity always.

I build brands that have something to say, from strategy and positioning through to visual identity, creative direction and digital experience.

Explore brand & design

Published work

Stories worth sharing.

A collection of published writing, editorial projects and creative work spanning culture, identity, communications and the stories that sit beneath the surface.

browse published work

media & hosting

Good stories start with good questions.

As a writer, interviewer and host, I love creating conversations that bring interesting people, ideas and experiences to life.

peruse media library

the visibility project

Making space for voices that deserve to be heard.

A growing media and community platform exploring identity, neurodiversity, visibility and the wonderfully messy business of being human.

learn about the project

i don't just create. i lead.

I've spent much of my career leading creative and communications teams, managing complex projects and turning big ideas into work that actually gets delivered.

From agency production teams and multidisciplinary creative environments to brand strategy, stakeholder management and mentoring, I've learned that great work rarely happens in isolation. It takes clarity, trust, good people and someone willing to take responsibility for getting the whole thing over the line.

These days, that means bringing together strategy, creativity and leadership to help people and teams do their best work.